Sales of the seventh and last Harry Potter book are, to no one’s surprise, breaking records in the publishing industry.
Harry Potter and the Deathly Hallows has thrown off concerns over internet spoilers and broken embargoes to confirm its position as the world’s fastest-selling book today, with Nielsen Bookscan estimating a staggering 2.7m copies sold in the UK of the seventh and final book during a hectic period of just 24 hours – a 35% increase on first-day sales of JK Rowling’s last blockbuster, Harry Potter and the Half-Blood Prince.
The figure, which includes sales through UK bookshops, supermarkets, internet sites and newspapers on Saturday July 21 2007, brings to a close a remarkable run for the popular children’s serial, which saw record-breaking sales of 1.8m copies in one day for the fifth book in the series, and 2m for the sixth. UK sales of the Harry Potter series as a whole now stand at 22.6m copies, with 72.1m copies sold worldwide.
Link to the Guardian article